In today’s world of technology and internet, there are more than 1.7 billion websites across the globe. Are all of these websites popular? Do all of them generate high traffic? Of course, the answer is No.
Out of all the websites that exist for a particular product, service or solution, only a handful of them are able to generate the desired results. Websites that rank higher in the web page search results are the ones that will generate the highest traffic and will be visited the most.
If you are relying on Google or other search engines to help people connect with your brand or business, you need to take some steps to ensure that your website ranks higher up in Google’s search results.
If you want more leads to come your way and boost sales, it is important for your target audience to find you on the internet. If they are unable to find you, you cannot connect with them.
According to a statistic from Global Web Index, 81 percent of people search online for a product or service. A study reveals that the top 3 search results on Google get 75.1 percent clicks.
Considering all this, it is important for your website to rank higher in the search results on Google.
If you are planning to improve your website ranking Mississauga, here are some useful tips from CitrusStudio, a leading provider of website optimization services in Hamilton.
1. Improving the loading speed of your web page
In today’s fast paced world, no one likes waiting. The loading time of your website is a crucial parameter that has a direct influence on the ranking. No just Google, but other search engine algorithms to take the loading speed and time into account.
A slow loading speed results in a negative experience for the visitors. This translates to an increased website abandonment rate which harms your rankings.
Want to optimize your web page loading speed? CitrusStudio can help you do it.
2. Ensuring that your website is mobile friendly
In today’s fast paced world, most people around the world tend to make searches on their smartphones when they are on the move. A study shows that 57 percent of the people won’t recommend a business that has a poorly designed website on mobile. There are several tools available to check whether your website is mobile friendly or not.
If you are running a website that is not mobile friendly, CitrusStudio can transform it into a mobile friendly one.
3. Having unique and original content on your website
For your website to rank higher and be popular on the internet, it is essential for it to have something unique and distinctly different from other websites. Duplicate content is a major challenge that affects the search engine rankings of websites.
Looking to have exclusive content for your website, CitrusStudio can assist you in creating powerful and bespoke content to power your website higher up on Google.
4. Fixing the broken links
Broken links or dead links that cause the Error 404 message to appear on a particular page of your website can severely impact the search engine rankings of your website. Thus, it is important to scan the entire website for any broken links and get them fixed as soon as possible.
There are various dead link checker tools available to identify any broken links on your website. Looking to check and get any broken links fixed on your website? Impact Interactive can help you with it.
5. Social media sharing
In today’s world of cut throat competition, every business and brand needs to be present and be active on social media. When people share links to your website on different social media platforms, it not only increases brand awareness but also improves your SEO rankings. Hence, it is crucial to include the social media sharing button for any article, blog, or content piece on your website.
Implementing these SEO tips Mississauga from CitrusStudio will surely give your website a higher ranking on Google.